Internet Business Blog

Monday, August 22, 2005

Are you Tracking Your Ads?

If you're not tracking your ads, then you'll find it difficult to understand which methods of advertising are successful. This means that you could end up throwing more money into that advertising black hole and end up with no return for your investment.

If you are submitting an article to an article directory or adding a link to your website to your signature in a forum I don't recommend using a tracking link as you will lose the advantage of increasing the number of backlinks to your site.

However if you are using ezine ads, solo ads, pay per click ads or classifieds, it makes sense to use a unique tracking link. This can save you lots of money in the long run.

If you are looking for a free ad tracker I recommend TrackThatAd - this is completely free to use.

Another tool that I highly recommend just to get a general feeling of what the visitors to your website are doing is StatCounter. This tool will let you see how many visitors you have, which websites they were referred from, the keywords that they used if they visited from a search engine, which countries your visitors are from, how long they stayed on your site and much more. All you need to do is copy and paste a small bit of javascript code onto each page on your site.

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Internet Business Blog

Thursday, August 11, 2005

The Power of articles

It's been over a month now since I've updated this blog - I've been a bit lazy recently when it comes to blogging. I decided today that it was time to put Article Announcer to the test and use it to submit 2 brand new articles.

I'll update this post every day or so over the next couple of weeks with the results i.e. how many sites I can find my article on.

Hopefully this will show the power of articles for promoting your website.

To make the test more representative I'm going to use two articles - one to promote a brand new site called Yoga Mentor - Free Online Yoga Guide and the other to promote my existing Internet Business site.

I finished the first article today called "Understanding the Different Types of Yoga" and I'm in the process of finishing article 2 "Is your website doomed for Failure before you've Built it?"

I started submitting the Yoga article last night using Article Announcer and will finish doing this today.

Currently if I search for "Understanding the Different Types of Yoga" (with the quotes) on Google I get zero results.

Look out for an update tomorrow.

Status:

Article One - "Understanding the Different Types of Yoga"
Submitted to article directories on August 11th 2005
August 11th - 0 results returned from Google Search
August 12th - 13 results
August 13th - 531 results
August 14th - 530 results
August 15th - 604 results
August 17th - 642 results
August 18th - 850 results
August 20th - 876 results
August 22nd - 905 results

Article Two- "Is your website doomed for Failure before you've Built it?"
Submitted to directories & sent to 100 ezine owners on August 14th
August 15th - 0 results returned from Google Search
August 16th - 70 results
August 17th - 100 results
August 18th - 157 results
August 18th - 327 results
August 22nd - 389 results

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